As an EFC member, we will handle all of your collections, contacting late payers, sending welcome letters and dealing with any paperwork and banking matters for you. This allows you to focus all of your energies on running a first-class School rather than sitting in an office dealing with paperwork.

Our highly trained staff are on call to handle any membership queries from your students via telephone, e-mail or letter. Because we are specialists in Martial Arts schools and leisure clubs, we know the best way to handle issues and provide a service tailor made to the industry.

Advice on running your School

We have been in the Martial Arts business globally for over forty years, and have a huge amount of information to offer you on growing your School into a thriving business. You can avoid making the common mistakes when building up your School. Joining the us allows you to tap into the vast network of EFC Schools, and exchange advice and new ideas. At the EFC we believe “the rising tide lifts all boats,” and the sharing of knowledge between schools helps everybody.

Your own personal Account Manager

Upon joining us, you will be assigned your own Account Executive who will be your first point of call when contacting us. They will track your progress, and pre-emptively handle any potential problems with your memberships, provide tailor made advice and information for you depending on your situation. We are always pleased to hear from you, and often arrange weekly catch up telephone meetings to keep ourselves appraised of your current situation.

This is just a brief summary of the advantages we can offer you as a member, please explore the rest of the site to find out more about our company, and tap into the information freely available on the site to get a taster of what else we can do for you.

If you have any questions, or wish to enquire about becoming a member, we would love for you to get in touch via the contact form on this site!

Francis Fong

Talent is not everything. If people have negative energy and a negative attitude, they never will succeed, no matter what they do in life. They blame other people for their failures, or blame it on something instead of taking responsibility for their actions. Your enemy is your own self. Control your temper, selfishness, attitude, and discipline. Martial arts will help to ground you and understand who you are. You have to keep your balance.

It is very important to have positive energy. Attitude will determine your behavior. I always tell my students, “trying doesn’t work.” “Trying” never works, because when people try, their mind is set on trying and not doing. When you try, you don’t put 100 percent effort into what you do. When someone asks you if you can do a job, do you say you’ll “try the best” or do you say you will “do the best”?

All you have to do:

As an EFC client all you have to do is arrange for your students to complete and sign a Direct Debit Mandate and an agreement form which we will provide to you and on receipt of these we will do the rest.

Agreements are entered on our database on the day they are received and you will be able to track all of your student accounts on our real time client web site ‘Aquila Connect’, using your IPhone, Blackberry or PC at any time 24/7/365.

Payment to you:

At month end we will issue a comprehensive report to you detailing the fees we have collected during the month and the full amount collected less our commission will be paid directly to your account. This will ensure that you have a consistent monthly income, which is essential for any business to operate profitably.

Your Account Executive:

As an EFC Client you will be assigned an AE (Account Executive) who will monitor your account, effectively becoming part of your team. Your AE will rapidly follow up on a default payments, keeping you advised of progress. Whilst communicating with students your AE will always work in the best interests of your school, reminding students of the values and benefits of your programs.

Meetings and Seminars:

We hold regular meetings where you can learn cutting edge business development ideas from top school owners. Our Annual International EFC Summit is attended by nearly a thousand school owners every year and it is an essential opportunity to learn from the best business people and school owners in the martial arts field.

Support materials:

Your AE will notify and remind you about EFC events and meetings, as well as helping you to use the EFC on-line services and support material, which includes Audio CD’s, Graphic CD’s, Eagle Express magazines and a library of on-line materials.

EFC Connect:

Your AE will also connect you with any resource, networking relationship, or martial arts support materials you may need, either directly or via our email help service EFC Connect.

Elite Consulting Group:

Being an EFC client will allow you to join our elite consulting group MAUI (Martial Arts University International) led by top EFC client Kyoshi Steve LaVallee.

You can look at your student records, download your monthly report and much more. Aquila Connect keeps you completely in touch with your account at anytime, all the time.

Existing clients can access their online services here.

Gold Package subscribers can access their online services here.

By Nicholas Cokinos, EFC Chairman

Let’s assume you’ve already conducted a highly motivating and energy filled intro class and you are now at the point of doing an extension conference.

First, is the analysis of the strong points or weak points that the intro lesson reveals. Coordination, learning speed, physical condition and flexibility are revised to establish a beginning and generally outlining a path of progress.

Now we turn to the 7.5 Magic Questions. The phrase is introduced by merely saying, “We need your cooperation answering questions so that we can qualify you for any of the programs you may be interested in.” The scene is now set.

Keep in mind that the questions are very carefully outlined, in specific order so that very quickly the receptivity of the student can be determined. It doesn’t make any difference whether we are talking about an adult or a child with a parent present. This is not a selling session. This is not a sales talk. Rather, it’s to be considered a low-pressure approach to affect a sale.

The beautiful part is that it is a series of questions allowing the student to respond and to express his own feelings. The interviewer needs to be listening carefully and asking questions to determine if this is the right activity for the student. All questions require a yes or no answer, with some discussion on the part of the student. The first four questions are:

* Will you be living in this area for at least the next year?
* Do you have any physical problems or take any medication?
* Do you have a place to practice what you will be learning in class?
* Is your schedule such that you can arrange to take your lessons at least twice a week?

When receiving the answers to these questions, do not take “maybe” as an acceptable answer. Any question answered, “no” terminates the interview, since a considerable amount of work is required from both parties. If the answer to all the questions is, “yes,” then you can proceed. As you can see, the answers to these questions indicate to yourself that you have an eager and cooperative potential student.

Teri Lee

We have used most of the EFC principles for following up with our new students. The most important thing is to consistently communicate with new students and their parents. Communication means they know and understand what to do before they have to ask. It means you have policies and procedures in place to guide them from their first class to their first test and on to their next program. That communication could be via your program director, website, signs, phone calls, emails, Twitter, Facebook, or whatever means of communication you have in place for your students and parents.

They must feel they are part of the community.

They must know you care about them.

They must also feel successful.

This excerpt is from an interview scheduled to appear in the next EFC Allstars Journal.